90 from the 90s 
Promotional Plan

For my second-year project, I developed a communications plan for a luxury 90s Vivienne Westwood archive, curated by Asiya Durrani-McCann, who described the collection to me as “very, very British.” Inspired by the quintessentially British nature of Carboot sales and the 90s nostalgia of The Face magazine, the project explored exhibits, pop-ups, social strategy and collaborations, earning 72%.